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Mike Mooers

COPYWRITER.

Wicked Good Copywriter.

I'm a freelance copywriter humanizing brand and product. For over two decades I've been delivering clear, concise, engaging work for leading technology and mountain sports  companies. 

ARC'TERYX

​Stepping into winter on its terms, freeride touring is your chance to go deeper. Always liberating, and sometimes intimidating, skiing beyond the boundaries is the surest way to create epic moments and share memorable days. It can feel solitary at times, but ultimately freeride tours create a tribe; people united by snow, watching out for each other, open to wherever adventure takes them.

Reflection of mountains in ski goggles
Female hiker

GOSSAMER GEAR

This is the pack you keep by the front door and use for anything and everything because you totally love it. Day hikes. Farmer’s market. Work. Travel. This pack hacks it on the mountain, coddles your kale in town, and fits conveniently under the seat in front of you. Our custom fabrics are way strong and super light, dual haul handles make grab-and-go easy, the easy-loading top zips up tight, shoulder straps are ergo, and there are tons of smart pockets to organize work gear and backcountry essentials.

Laura Belk/Creative Director

Adobe
"Mike writes copy that balances on the delicate edge between clear, straightforward and friendly, with a punch of personality. He delivers on deadline. He follows our style guides. He's super fun to have in any brainstorm session. Highly recommend -- especially when you need headlines, concepts, or a jolt of awesomer creative." 

Amy Crawford/Senior Copywriter

Hydro Flask
“Mike is able to capture the brand’s voice and engage our consumer. His work is fun, spirited and smart, while still maintaining the technical stories and messaging. He’s fantastic to work with, and regularly completes projects ahead of deadline, and with minimal drafts. I love working with him and highly recommend his creativity and professionalism to anyone needing some wicked good copy.”

Ben Stephenson/Senioe Copywriter

Ellie Mae, Inc.
“Mike's our marketing department's secret weapon. What first drew me is his writing style and ability: modern, professional and infectious. What kept me going back to Mike was his professionalism. Thanks to Mike, we saw increased open rates, conversions and leads...really, name the metric and Mike's work improved and energized it.”

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